{"product_id":"selling-financial-services-is-different-what-financial-professionals-must-know-to-sell-themselves-and-their-services-and-make-all-the-money","title":"Selling Financial Services Is Different: What Financial Professionals must know to sell themselves and their services and make all the money","description":"\u003cdiv\u003e \u003cdiv\u003e \u003cdiv\u003e \u003cp\u003e\u003cspan\u003eIf you sell insurance, mortgages, financial advising, or anything involving money, you’ve probably felt it: \u003c\/span\u003e\u003cspan\u003ethis is different.\u003c\/span\u003e\u003cspan\u003e And it is.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSelling financial services is not like selling anything else. You’re not just asking someone to buy a product—you’re helping them make some of the most important decisions of their lives. And that requires more than just a pitch. It requires \u003c\/span\u003e\u003cspan\u003econfidence, empathy, and a strategy that works in the real world\u003c\/span\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn \u003c\/span\u003e\u003cspan\u003eSelling Financial Services Is Different\u003c\/span\u003e\u003cspan\u003e, Brian K. McNeill—renowned Sales Confidence Coach and master trainer—reveals the specific mindset shifts, language changes, and sales strategies that service-based professionals must embrace to win in today’s marketplace.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis book is for you if:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003e\u003cp\u003e\u003cspan\u003eYou're an agent or advisor struggling to stand out in a crowded, competitive industry.\u003c\/span\u003e\u003c\/p\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e\u003cp\u003e\u003cspan\u003eYou’ve been taught to sell logically—even though your prospects buy emotionally.\u003c\/span\u003e\u003c\/p\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e\u003cp\u003e\u003cspan\u003eYou’re tired of sounding like everyone else and want to develop a compelling story that attracts the \u003c\/span\u003e\u003cspan\u003eright\u003c\/span\u003e\u003cspan\u003e clients.\u003c\/span\u003e\u003c\/p\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e\u003cp\u003e\u003cspan\u003eYou want practical tools to overcome rejection, build urgency, and close with confidence.\u003c\/span\u003e\u003c\/p\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eInside, you'll discover:\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e✔️ Why most sales advice fails financial professionals—and what to do instead\u003cbr\u003e✔️ How to confidently answer, \u003c\/span\u003e\u003cspan\u003e“What do you do for a living?”\u003c\/span\u003e\u003cspan\u003e in a way that attracts business\u003cbr\u003e✔️ The words and phrases that sabotage your sales (and what to say instead)\u003cbr\u003e✔️ How to create your signature “story-based” elevator response\u003cbr\u003e✔️ The 7 real reasons people buy—and how to activate them in your conversations\u003cbr\u003e✔️ The \u003c\/span\u003e\u003cspan\u003eone sales close\u003c\/span\u003e\u003cspan\u003e you need to master (hint: it’s not about pressure)\u003cbr\u003e✔️ How to cure the fear of rejection—for good\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhether you’re a financial advisor, insurance agent, tax planner, mortgage broker, or service-based expert—this book will empower you to serve more people, sell more confidently, and enjoy your work more than ever before.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou already know your work matters. Now it’s time to master how you present it.\u003c\/span\u003e\u003c\/p\u003e \u003c\/div\u003e \u003c\/div\u003e \u003c\/div\u003e","brand":"Books Prime","offers":[{"title":"Default Title","offer_id":45916338913471,"sku":"23a10d1a-ee51-4e17-a0b3-48a37dcc7876","price":28.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/7550\/7647\/files\/5b53fe7bd9b98df6fe6a5d31fa44cca3.jpg?v=1785089362","url":"https:\/\/books-prime.com\/products\/selling-financial-services-is-different-what-financial-professionals-must-know-to-sell-themselves-and-their-services-and-make-all-the-money","provider":"Books Prime","version":"1.0","type":"link"}