Frictionless Brand Experience
Sale price
$28.99
Regular price $34.99
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Frictionless Brand Experience
Sale price
$28.99
Regular price $34.99
Frictionless Brand Experience uncovers and explores the 6 types of friction that are draining $3 Trillion out of company revenues and prescribes proven approaches, techniques and tools to capture revenue and profit growth for B2C and B2B companies. This book includes examples from Amazon, Google, Apple and dozens of B2C and B2B case studies combined with insights from 65 customer experience experts.